Google is a huge, well known company, who seems to have their hands in so many things. They dominate the world of internet browsers, but they also have Google maps, Google App, Google Photos, etc. As an animal lover and a parent, their latest commercial really caught my attention.


The purpose of this marketing campaign is to prepare the world for the release of the new Disney movie, Cruella. Emma Stone will be playing the role of Cruella in this live action film, set to release on May 28, 2921. This new film will be all about Cruella’s early…


The ZooTampa at Lowery Park is operated by the Lowry Park Zoological Society, an independent 501(c)(3) charitable organization committed to excellence in conservation, education, recreation and research.

Employees and volunteers should note that they are representing the ZooTampa and our efforts at all times, with or without a uniform on…


As a brand who is looking to use social media to engage with followers, spread brand awareness and keep an eye on competitors, it is important to be in the know about all of the various platforms out there. There are the big ones that we all know, like Facebook…


Dan Levy is on fire these days after the hit of his series “Schitt’s Creek.” Levy is the son of icon Eugene Levy, but he has independently made a name for himself in the television industry. He started out on MTV Canada, and has since appeared in various shows and…


The Academy Awards, also known as the Oscars, are scheduled for Sunday, April 25. Award shows have steadily been losing viewership over the years. “Even before the pandemic, the Oscars and Grammys saw historically low ratings earlier this year (2020)”. Streaming has a large effect on this because viewers have…


Who is BarkBox?

In 2012 Matt Meeker, who also co-founded MeetUp.com, co-founded Bark along with Carly Strife and Henrik Werdelin. The company is devoted to making dogs and their people happy with the best products, services and content. Bark offers a monthly subscription service called BarkBox, which delivers treats and…


Any brand utilizing social media should have a crisis management plan in place. But first, what is a crisis when it comes to social media?

A social media crisis is an event that can have a negative effect on a brand’s, company’s, or individual’s reputation. It can be something that…

Rebecca Luedke

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